{"title":"Men","description":"\u003cp\u003ePureLift skincare designed for men. Clean formulas that hydrate, repair, and improve skin health.\u003c\/p\u003e","products":[{"product_id":"firm-face-eye-serum","title":"PureLift FIRM - Face \u0026 Eye Serum","description":"\u003cp data-start=\"408\" data-end=\"433\"\u003e\u003cstrong data-start=\"408\" data-end=\"433\"\u003eLift. Refine. Awaken.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"435\" data-end=\"612\"\u003eExperience visibly firmer, smoother-looking skin with PureLift FIRM — a refined face and eye serum designed to enhance elasticity and restore a well-rested, luminous appearance.\u003c\/p\u003e\n\u003cp data-start=\"614\" data-end=\"829\"\u003eLightweight and fast-absorbing, this water-based formula delivers balanced hydration while helping to soften the appearance of fine lines and under-eye shadows. Skin feels refreshed, smooth, and comfortably refined.\u003c\/p\u003e\n\u003cp data-start=\"831\" data-end=\"1110\"\u003eFormulated with advanced peptides and soothing cucumber seed extract, PureLift FIRM supports the appearance of improved firmness and elasticity without heaviness. The silky gel texture absorbs effortlessly, offering a subtle cooling sensation and a polished, makeup-ready finish.\u003c\/p\u003e\n\u003cp data-start=\"1112\" data-end=\"1234\"\u003eDesigned for both the delicate eye contour and the face, it integrates seamlessly into a modern, elevated skincare ritual.\u003c\/p\u003e\n\u003chr data-start=\"1234\" data-end=\"1237\"\u003e\n\u003cp data-start=\"1241\" data-end=\"1263\"\u003e\u003cstrong data-start=\"1241\" data-end=\"1263\"\u003eThe Signature Feel\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1265\" data-end=\"1326\"\u003eCooling gel • Weightless hydration • Refined, luminous finish\u003c\/p\u003e\n\u003chr data-start=\"1327\" data-end=\"1330\"\u003e\n\u003cp data-start=\"1332\" data-end=\"1348\"\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1349\" data-end=\"1492\"\u003eApply a small amount to clean, dry skin. Gently pat around the eye area and smooth over the face until fully absorbed. Use morning and evening.\u003c\/p\u003e\n\u003chr data-start=\"1494\" data-end=\"1497\"\u003e\n\u003cp data-start=\"1499\" data-end=\"1530\"\u003e\u003cstrong\u003eFormulated with Intention\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1531\" data-end=\"1612\"\u003eClean-focused. Ingredient-conscious. Crafted to meet Canadian cosmetic standards.\u003c\/p\u003e\n\u003cp data-start=\"1531\" data-end=\"1612\"\u003e\u003cspan\u003eAn oil-free, multi-benefit serum that improves the skin’s appearance. May help prevent visible signs of aging. Specifically effective in reducing dark circles under eyes as well as, firming and tightening the entire eye area. After 2-4 months of use, skin may look firmer, smoother.\u003c\/span\u003e\u003c\/p\u003e\n\u003chr data-start=\"1614\" data-end=\"1617\"\u003e\n\u003cp data-start=\"1619\" data-end=\"1636\"\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1637\" data-end=\"1899\"\u003eAqua (Water), Glycerin, Propanediol, Carbomer, Potassium Hydroxide, Steareth-20,\u003cbr data-start=\"1717\" data-end=\"1720\"\u003eCucumis Sativus (Cucumber) Seed Extract, N-Hydroxysuccinimide, Palmitoyl Tetrapeptide-7, Palmitoyl Tripeptide-1, Chrysin, 1,2-Hexanediol, Caprylhydroxamic Acid, Sodium Gluconate\u003c\/p\u003e","brand":"PureLift","offers":[{"title":"20 mL \/ 0.68 fl oz","offer_id":46212608852108,"sku":"PL-FIRM-SERUM-1","price":55.0,"currency_code":"CAD","in_stock":true},{"title":"40 mL \/ 1.35 fl oz","offer_id":46212608884876,"sku":"PL-FIRM-SERUM-2","price":70.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0751\/5232\/6796\/files\/FIRM_FACE_ADN_EYE_SERUM_abebb7ba-1e8f-40ff-ba90-ce9633cc8bbc.png?v=1771735774"},{"product_id":"purelift-intense-hyaluronic-moisturizer","title":"PureLift INTENSE Hyaluronic Moisturizer","description":"\u003cp data-start=\"202\" data-end=\"239\"\u003e\u003cstrong data-start=\"205\" data-end=\"239\"\u003eINTENSE Hyaluronic Moisturizer\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"241\" data-end=\"270\"\u003e\u003cstrong data-start=\"245\" data-end=\"270\"\u003eLift. Refine. Awaken.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"272\" data-end=\"397\"\u003eAn indulgent yet balanced moisturizer designed to deeply hydrate, replenish, and restore skin’s natural softness and comfort.\u003c\/p\u003e\n\u003cp data-start=\"399\" data-end=\"663\"\u003eThis refined formula envelops the skin in lasting moisture while supporting a smooth, supple appearance. Thoughtfully layered emollients and humectants work in harmony to enhance skin comfort, leaving the complexion looking fresh, plump, and beautifully cared for.\u003c\/p\u003e\n\u003chr data-start=\"665\" data-end=\"668\"\u003e\n\u003cp data-start=\"670\" data-end=\"703\"\u003e\u003cstrong data-start=\"674\" data-end=\"703\"\u003eFormulated with Intention\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"705\" data-end=\"1011\"\u003eINTENSE Hyaluronic Moisturizer is crafted with sodium hyaluronate, nourishing shea butter, sunflower seed oil, and squalane to help maintain hydration and reinforce skin comfort. Botanical extracts and skin-identical lipids support a balanced, healthy-looking complexion without feeling heavy or occlusive.\u003c\/p\u003e\n\u003cp data-start=\"1013\" data-end=\"1105\"\u003eDesigned for everyday use, the formula delivers moisture that feels substantial yet refined.\u003c\/p\u003e\n\u003chr data-start=\"1107\" data-end=\"1110\"\u003e\n\u003cp data-start=\"1112\" data-end=\"1135\"\u003e\u003cstrong data-start=\"1116\" data-end=\"1135\"\u003eLuxury, Defined\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhere deep hydration meets quiet sophistication.\u003c\/p\u003e\n\u003chr data-start=\"1187\" data-end=\"1190\"\u003e\n\u003cp data-start=\"1192\" data-end=\"1218\"\u003e\u003cstrong data-start=\"1196\" data-end=\"1218\"\u003eThe Signature Feel\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1220\" data-end=\"1279\"\u003eRich cream • Silky nourishment • Comforting, radiant finish\u003c\/p\u003e\n\u003chr data-start=\"1281\" data-end=\"1284\"\u003e\n\u003cp data-start=\"1286\" data-end=\"1304\"\u003e\u003cstrong data-start=\"1290\" data-end=\"1304\"\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1306\" data-end=\"1452\"\u003eApply to clean skin morning and evening. Gently smooth over the face and neck until fully absorbed. Use as the final step in your skincare ritual.\u003c\/p\u003e\n\u003chr data-start=\"1454\" data-end=\"1457\"\u003e\n\u003cp data-start=\"1459\" data-end=\"1478\"\u003e\u003cstrong data-start=\"1463\" data-end=\"1478\"\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAqua (Water), Helianthus Annuus (Sunflower) Seed Oil, Glycerin, Butyrospermum Parkii (Shea) Butter, Caprylic\/Capric Triglyceride, Cetearyl Alcohol, Ceteareth-20, Stearic Acid, Squalane, Coco-Caprylate, Glyceryl Stearate, Sodium Hyaluronate, Mixed Tocopherols, Oleyl Alcohol, Dioscorea Villosa (Wild Yam) Root Extract, Glycine Soja (Soybean) Sterols, Tamarindus Indica Seed Gum, Potassium Sorbate, Sodium Benzoate, Parfum, Sodium Gluconate, Xanthan Gum\u003c\/p\u003e","brand":"PureLift","offers":[{"title":"50 mL \/ 1.69 fl oz","offer_id":46215607582860,"sku":"PL-HA-MOIST","price":60.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0751\/5232\/6796\/files\/MAIN.png?v=1774072008"},{"product_id":"purelift-radiant-vitamin-c-serum","title":"PureLift Vitamin C Serum","description":"\u003cp data-start=\"223\" data-end=\"255\"\u003e\u003cstrong data-start=\"226\" data-end=\"253\"\u003eRadiant Vitamin C Serum\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"256\" data-end=\"298\"\u003e\u003cem data-start=\"260\" data-end=\"298\"\u003eBrightening \u0026amp; Hydrating Facial Serum,  Radiance, refined.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-start=\"300\" data-end=\"735\"\u003eAn elevated daily serum designed to refresh the complexion and enhance skin’s natural radiance. \u003cstrong data-start=\"396\" data-end=\"423\"\u003eRadiant Vitamin C Serum\u003c\/strong\u003e features a lightweight, fast-absorbing formula powered by Ascorbyl Glucoside, a stable and gentle form of Vitamin C, to support a brighter, more even-looking skin tone. Thoughtfully balanced with hydrating agents and advanced peptides, this serum leaves skin feeling smooth, refreshed, and comfortably hydrated.\u003c\/p\u003e\n\u003chr data-start=\"737\" data-end=\"740\"\u003e\n\u003cp data-start=\"742\" data-end=\"764\"\u003e\u003cstrong data-start=\"746\" data-end=\"764\"\u003eThe Experience\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"765\" data-end=\"990\"\u003eSilky and weightless, the serum glides effortlessly across the skin and absorbs quickly without residue. Skin feels instantly refreshed and balanced, making it an ideal first step in both morning and evening skincare rituals.\u003c\/p\u003e\n\u003chr data-start=\"992\" data-end=\"995\"\u003e\n\u003cp data-start=\"997\" data-end=\"1029\"\u003e\u003cstrong data-start=\"1001\" data-end=\"1029\"\u003eSignature Active Complex\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1030\" data-end=\"1163\"\u003eA refined blend of brightening, hydrating, and skin-supporting actives selected to improve the appearance of radiance and smoothness.\u003c\/p\u003e\n\u003cp data-start=\"1165\" data-end=\"1283\"\u003eAscorbyl Glucoside - a stable Vitamin C derivative that helps brighten the look of skin and support a more even tone\u003c\/p\u003e\n\u003cp data-start=\"1285\" data-end=\"1382\"\u003eGlycerin \u0026amp; Butylene Glycol - help attract and retain moisture for lasting hydration and comfort\u003c\/p\u003e\n\u003cp data-start=\"1384\" data-end=\"1507\"\u003ePeptides (Palmitoyl Tripeptide-1 \u0026amp; Palmitoyl Tetrapeptide-7) - support the appearance of smoother, healthier-looking skin\u003c\/p\u003e\n\u003cp data-start=\"1509\" data-end=\"1590\"\u003eCyclopentasiloxane - enhances spreadability and delivers a smooth, silky finish\u003c\/p\u003e\n\u003cp data-start=\"1592\" data-end=\"1652\"\u003eLime Oil - provides a light, refreshing sensory experience\u003c\/p\u003e\n\u003chr data-start=\"1654\" data-end=\"1657\"\u003e\n\u003cp data-start=\"1659\" data-end=\"1682\"\u003e\u003cstrong data-start=\"1663\" data-end=\"1682\"\u003eVisible Results\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1683\" data-end=\"1820\"\u003eSkin appears brighter, smoother, and more refreshed. With continued use, the complexion looks more even, hydrated, and naturally radiant.\u003c\/p\u003e\n\u003chr data-start=\"1822\" data-end=\"1825\"\u003e\n\u003cp data-start=\"1827\" data-end=\"1845\"\u003e\u003cstrong data-start=\"1831\" data-end=\"1845\"\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1846\" data-end=\"2027\"\u003eApply 1–2 pumps to clean, dry skin. Gently massage onto the face and neck until fully absorbed. Use morning and evening, followed by moisturizer. Apply sunscreen during daytime use.\u003c\/p\u003e\n\u003chr data-start=\"2029\" data-end=\"2032\"\u003e\n\u003cp data-start=\"2034\" data-end=\"2051\"\u003e\u003cstrong data-start=\"2038\" data-end=\"2051\"\u003eIdeal For\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"2052\" data-end=\"2184\"\u003eAll skin types\u003cbr data-start=\"2066\" data-end=\"2069\"\u003eDull or uneven-looking skin\u003cbr data-start=\"2096\" data-end=\"2099\"\u003eDaily brightening and hydration\u003cbr data-start=\"2130\" data-end=\"2133\"\u003eThose seeking a lightweight, fast-absorbing serum\u003c\/p\u003e\n\u003chr data-start=\"2186\" data-end=\"2189\"\u003e\n\u003cp data-start=\"2191\" data-end=\"2222\"\u003e\u003cstrong data-start=\"2195\" data-end=\"2222\"\u003ePureLift Clean Standard\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"2223\" data-end=\"2344\"\u003eRefined • Thoughtfully Formulated • Designed for Daily Use\u003cbr data-start=\"2281\" data-end=\"2284\"\u003eCrafted for visible results with a lightweight, elegant feel\u003c\/p\u003e\n\u003chr data-start=\"2346\" data-end=\"2349\"\u003e\n\u003cp data-start=\"2351\" data-end=\"2370\"\u003e\u003cstrong data-start=\"2355\" data-end=\"2370\"\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"2371\" data-end=\"2669\"\u003eAqua, Alcohol Denatured, Glycerin, Butylene Glycol, Ascorbyl Glucoside, Cyclopentasiloxane, Carbomer, Citrus Aurantifolia (Lime) Oil, Polysorbate 20, Palmitoyl Tripeptide-1, Palmitoyl Tetrapeptide-7, Propylene Glycol, Sodium Hydroxide, Disodium EDTA, Diazolidinyl Urea, Iodopropynyl Butylcarbamate.\u003c\/p\u003e","brand":"PureLift","offers":[{"title":"15 mL \/ 0.5 fl oz","offer_id":46204026650764,"sku":"PL-VITC-SERUM","price":55.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0751\/5232\/6796\/files\/ChatGPT_Image_Mar_1_2026_06_45_37_PM.png?v=1772415957"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0751\/5232\/6796\/collections\/male_model_6bb0db5f-4dfb-4c1c-81d5-6b3047060134.png?v=1772767749","url":"https:\/\/www.purelift.ca\/collections\/men.oembed","provider":"www.purelift.ca","version":"1.0","type":"link"}